What can I do with a major in business analytics?
Business analytics professionals analyze data and use findings to guide organizational decision-making. Demand for analytics skills is high in health care, finance, public administration, mobile services, marketing, manufacturing, consulting and services industries.
Business analytics professionals typically hold positions such as:
- Applied business analysts
- Data architects
- Data visualization experts
- Big data analysts
- Data change agents
Students entering the business analytics field need a foundation in four areas:
- Math, statistics and machine learning
- Database and programming
- Communication and visualization
- Understanding of business operations and problem-solving
Read about the business analytics major at the School of Business.
View salary data for recent KU business analytics graduates.
Tips for business analytics students
Attend the business analytics major specific events and the Career Fairs each September to talk with hiring organizations and industry representatives.
Join the Analytics and IS Club or other student organizations that will facilitate career exploration.
Develop strong analytical, problem-solving and interpersonal communication skills.