Master of Science in Business Analytics
The future of decision-making in an AI-powered era
Preparing analytics leaders for AI-driven businesses
Our business analytics program prepares students to master AI-enhanced data gathering, quantitative modeling, and decision-making and storytelling for real-world business challenges.
Building on foundational business courses, statistics, data management, and programming, the program integrates advanced coursework in machine learning, digital transformation, AI applications and ethical AI deployment. Students gain hands-on experience in designing, managing, and optimizing scalable AI-driven analytics initiatives, from data asset integration to deploying intelligent systems that drive organizational growth.
Graduates emerge as strategic data science leaders capable not only of interpreting and analyzing complex datasets but also engineering AI-powered solutions that shape innovation, streamline operations, and create competitive advantages across industries.
The KU Master of Science in Business Analytics is a STEM-certified program.
Graduates of KU's Master of Science in Business Analytics program are positioned to thrive in the fast-growing AI and data analytics market. According to a recent Graduate Management Admission Council (GMAC) Corporate Recruiters Survey, 49 percent of Fortune 100 companies plan to hire analytics master’s students.
With base salaries averaging 44 percent higher than those with a bachelor’s degree alone, business analytics graduates are entering a job market eager to pay a premium for their skills.
- The U.S. Bureau of Labor Statistics projects 35% growth for data science and analytics roles by 2032, a rate more than 10 times higher than the average across professions.
- The data analytics market is projected to reach $483 billion by 2032.
- The global AI market is projected to reach $1.8 trillion by 2030.
STEM classification
The Master of Business Analytics Program qualifies as a STEM-designated program, allowing international students to extend their training in the U.S. up to 36 months after graduating.
The KU School of Business welcomes students from around the world. International Support Services (ISS) offers a wide range of services and programs to make your transition to Lawrence and the University of Kansas as smooth as possible.
"I’m in this field because it’s a great way to contribute with solutions to the problems we have right now."
Get to know our students
